Motley
Brews and Joseph James Brewing Company have partnered for the brewing of Sweet
’N Funky Desert Junkie, made exclusively for the 2014 Great Vegas Festival of
Beer scheduled in Downtown’s Fremont East Entertainment District on Saturday,
April 26 from 4 to 8 p.m.
The
festival’s official beer will be a refreshing Honey Blonde Ale, brewed with
local desert honey, two-row malt and Saaz hops for a subtle, earthy flavor,
sweet punch, and a dry, crisp body at a refreshing 5 percent alcohol content.
“Craft
beer is a sort of cross-cultural magnet, a kind of vein that runs through all
of us in some way, shape or form,” said Motley Brews Founder Brian Chapin. “The
term ‘beer-enthusiast’ doesn’t define a specific type of person, and I think
the festival offers these brewers a unique opportunity to create a
collaboration ale that not only demonstrates the diversity of Nevada’s craft
culture but also exemplifies what this festival is all about.”
This
year’s official festival beer will be tapped during a premiere tasting at
Joseph James Brewing Co. on Tuesday, April 1 at 10 a.m. where Motley Brews will
highlight some of the new experiences of this year’s festival, including the
festival’s expanded beer-infused culinary menus. During the official tasting on
April 1, Motley Brews and the Nevada Craft Brewers will also pay tribute to the
tradition of the brewers’ collaboration and immediately begin work on brewing
Double Pyrite Pale Ale, a rehash of the 2013 Great Vegas Festival of Beer’s
official beer and Nevada Craft Brewers Association’s first collaboration ale.
The first ingredients for the brewing process will be mixed during the official
beer tasting and completed just in time for the 2014 festival.
In
addition to debuting the 2014 Great Vegas Festival of Beer official brew on
April 1, Chef Mike Minor’s Truck-U Barbecue will offer a taste of the 2014
festival’s newest addition, The Gastropub. During the exclusive tasting, Minor
will showcase the ale’s unique flavors by creating beer inspired dishes that
will provide a sneak preview to the festival’s Gastropub, which consists of a
variety of local restaurants who have partnered with brewers to create beer
infused menus.
Local
beer fans can win a chance to attend the exclusive tasting and receive a pair
of VIP tickets to the Great Vegas Festival of Beer by designing a logo for
Sweet ‘N Funky Desert Junkie. Since beer is a drink of the people, Motley Brews
left the naming rights in the hands of Nevada’s craft lovers and after
selecting the final name from a pool of entries, will now do the same for the
face of the beer. Those interested in participating may find the rules and
entry requirements at www.greatvegasbeer.com/blog. Entries must be submitted by
Sunday, March 30.
The
collaboration ale will make its public premiere in the NCBA Pavilion at the
Great Vegas Festival of Beer and will be showcased alongside several other
specialty and one-off brews from local craft brewers. Tickets for the 2014
Great Vegas Festival of Beer start at $35 and are currently on sale at
www.greatvegasbeer.com.
About
the NCBA
The
Nevada Craft Brewers Association is an extension of the Brewers Association,
the official non-profit craft beer advocate in the United States. Motley Brews
is excited to designate an area of the festival dedicated to local beer where
members of the Nevada Craft Brewers Association will introduce some rare
specialty brews made just for the Great Vegas Festival of Beer.
About
Motley Brews
Founded
in 2010, Motley Brews was created for locals and breweries and brew fans alike
to share great libations in a true local setting. The organization hosts
beer-centric festivals and events designed to bring a local flavor to thousands
of Las Vegans who thirst for good times and great beer. Since its founding,
Motley Brews has established two signature events each year with a focus on
enhancing the local craft brewing industry. The annual Great Vegas Festival of
Beer each spring is Nevada’s largest craft beer festival, attracting more than
5,000 attendees each year. The Downtown Brew Festival held each fall is a more
intimate affair that showcases the best tastes of the season. Motley Brews
believes in giving back to the local community; each festival always benefits a
deserving local non-profit organization.
To date, Motley Brews has raised more than $25,000 for Nevada charities.
Get
the latest news on all Motley Brews events by following on Facebook (Motley
Brews) and Twitter (@MotleyBrews).
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