Wahlburgers,
the popular fast casual burger restaurant founded by brothers Mark, Donnie and
Paul Wahlberg and the focus of A&E Network’s Emmy-nominated reality show of
the same name, announced a three restaurant franchise agreement with Vegas
American Hospitality Inc, successful operators in Las Vegas, Nevada and
nationwide.
Wahlburgers
will debut in Las Vegas in early 2015 with the opening of its first restaurant
at a location soon to be disclosed. Two
others will follow within the next five years, all in locations consistent with
the company’s desire to locate Wahlburgers in premiere, high traffic areas.
“My
brothers and I have been committed to doing things right with high standards of
quality from the beginning. We are glad
to have found partners who will uphold our values and create something really
special for Las Vegas residents and people from all over the world who visit
this incredible destination,” said co-founder and executive chef Paul Wahlberg.
“We
are pleased to be taking this important step in our expansion with a proven
partner in Las Vegas,” said Rick Vanzura, CEO of Wahlburgers. “Over coming
months, we look forward to taking further steps toward building relationships
that will establish Wahlburgers as one of America’s great restaurant brands.”
According
to Vanzura, Wahlburgers has attracted very high interest among potential
franchisees, having received thousands of inquiries since opening in 2011.
Despite the high demand, owners and management remain focused on partnering
with proven multi-unit operators who ensure quality execution and are aligned
with the brand culturally. In anticipation of securing additional deals in the
United States by year’s end, Vanzura and his team are in the process of
building systems and infrastructure to support growth.
The
Las Vegas restaurants are planned to be over 4,400 square feet with sizable
outdoor patios and offer all the signature characteristics of the flagship
restaurant in Hingham, Massachusetts, including full-serve and quick-serve
dining options, take-out and a full bar. To inquire regarding business
opportunities please visit www.wahlburgersrestaurant.com/franchise/
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