Hard
Rock International continues its commitment to emerging musicians of tomorrow
with this year’s Hard Rock Rising, the world’s largest and most far-reaching
battle of the bands competition. Hard Rock Rising supports the musical careers
of aspiring artists around the globe by giving one local band the opportunity
of a lifetime – participate in a World Tour at Hard Rock Cafe locations, film a
music video, record an album with Hard Rock Records and receive $10,000 in new
gear.
b
“Hard
Rock is eager to uncover another pool of budding talent and provide them with
an international stage to showcase their talents,” said John Kirkpatrick, Head
of Music & Artist Relations, Hard Rock International. “More than 12,000
bands entered Hard Rock Rising and nearly one million votes were cast by fans
around the globe in 2012 – we hope the continued success of this program will
catapult an emerging band to success and introduce their sound to Hard Rock’s
worldwide audience.”
Hard
Rock, in partnership with online music services company ReverbNation, will host
an open registration for bands wishing to participate in the global battle from
Monday, January 7, 2013, through Monday, January 21, 2013. This will be the second year that Hard Rock
has partnered with ReverbNation.
“The
influence of Hard Rock’s iconic brand – fused with ReverbNation’s extensive
network of over 2.4 million artists in 250 countries worldwide – is a match
made in rock and roll heaven,” said Mike Doernberg, CEO and Co-founder of
ReverbNation. “We’re looking forward to once again helping to create breaks for
aspiring artists around the globe.”
To
register, future rock stars can visit one of 96 participating Hard Rock Cafe
Facebook pages. Following open registration, fans decide who moves on to the
live performance phase of the program and can vote on any Hard Rock’s
city-specific, Facebook page by downloading free tracks from bands of their
choice. For full rules and a list of participating locations, visit
www.hardrock.com.
After
fans choose their favorites, participating Hard Rock Cafe locations around the
world will host a series of live competitions featuring these local bands. One
winner will be selected from each location by a panel of local industry judges.
Selected local winners will be narrowed down to the top twenty-five bands
worldwide via a second round of fan voting on participating Hard Rock Facebook
pages. Once the top 25 are determined, a panel of music industry professionals;
including Steven Van Zandt of the E Street Band, Live Nation Senior Vice
President of Music Toby Leighton-Pope, and Hard Rock Records’ Artist Relations
Executives John Kirkpatrick, James Buell and Blake Smith; will select the grand
prize winner and two runner up bands.
Following
an exhilarating competition process – the Grand Prize winner will play a World
Tour in cities including Sydney, Tokyo, Hong Kong, London, Chicago and
Honolulu, arranged by Hard Rock International; record an album with Hard Rock
Records; shoot a music video; and receive new music equipment and gear valued
at $10,000. Two runner-up bands will each receive new music equipment and gear
valued at $10,000.
About
ReverbNation
ReverbNation
provides over 2.6 million artists, managers, labels, venues, festivals/events
and other music industry professionals with powerful, easy-to-use technology to
promote and prosper online. The array of distribution and promotional solutions
provides the hands-on tools and actionable insights that allow them to reach
their goals in an increasingly complex music industry. The company operates
worldwide with customers on every continent. Over 20 million visitors come toreverbnation.com every month. For more information, visit ReverbNation.com and
follow ReverbNation on Twitter: www.twitter.com/reverbnation.
About
Hard Rock Records
Hard
Rock Records is an independent music label created in 2012 by Hard Rock
International to find, develop, and promote up-and-coming artists. Hard Rock
Records provides artists an unparalleled opportunity, giving each artist on the
label assistance with recording, production, marketing, promotion, distribution
and touring in exchange for a one-year commitment to the label. At the end of
that year, the artist walks away with ownership of any recordings as well as
all the profits from their release. Hard Rock has no expectation for
remuneration of any funds spent developing the artist. For additional
information on Hard Rock Records, visit www.hardrockrecords.com.
No comments:
Post a Comment